After researching graphic layout at the University of Fine and Applied Arts in Berlin, spending quality time in Paris and undertaking functional work, Fritz Bühler (1909-1963) went straight right into opening his own workshop in 1933. From at an early stage, he integrated delicate layout deal with a panache for effective advertising. These traits could additionally be seen in his poster and ad campaign for Reemtsma’s cigarette brand Stuyvesant in the 1950s and 60s. His Union Brikett (1943 and 1948) and Nivea (1948) posters, along with lots of other jobs, count among the standards of Swiss poster style.
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This is component 2 of a 2-part post on the works of Fritz Bühler: 1949 Union published by Schweizerische Brikett-Import-Gesellschaft, Zürich colour lithograph 128 x 92 cm 1949 het zwitserse boek(the swiss publication)colour lithograph 100 x 70 cm< table align=" facility"cellpadding ="0"
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| : strong; margin-left: car; margin-right: vehicle;”> 1949 Frionor colour lithograph 124.5 x 90.25 centimeters c1950 Tête-Noire-Schwarzkopf hair shampoo colour lithograph 128 x 90 cm |
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| c1950 Hüttinger, Hemden Wäsche (Hüttinger, t shirts laundry) colour lithograph 128 x 90 centimeters c1950 Feva, Henkel colour lithograph 128
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| 1950 Schwarzkopf, Ihr Shampoo colour lithograph 127 x 90 centimeters 1951 Switzerland’s finest … CYMA colour lithograph 128 x 90.5 cm |
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1952 Wetterdienst Nr.162 Weather projection (telephone)No 162 colour lithograph 128 x 90 centimeters
1953 80 cts, Coire-Gene ̀ve … promote de même pas cher! Loi sur le trafic postal, Oui! … still inexpensive! Postal web traffic act, Yes!) colour lithograph 126 x 90 centimeters |
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